You Need To Do More Than "Use Them"

Twenty-first century health and wellness professionals agree that muscle really matters. Muscle has been said to be the window to the rest of your body, your primary biomarker, and the engine of your personal health. Irwin Rosenburg, M.D. says that it’s responsible much more than people know for the vitality of their whole “physiological apparatus.” However, from age 20-50, the average person loses ½ pound of muscle per year! This amounts to 15 pounds of muscle loss by age 50. Read More

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Afterburn: All That or All Hype?

Weight loss ambition is one of the greatest personal drivers of exercise motivation. Therefore, this hot-button is the target of many a fitness marketer. This in and of itself is, in my opinion, is not at all wrong. Inspiration if one of the fundamental tasks of a fitness brand. We have to give people compelling reasons to take new actions to better their health and fitness. However, there persists in fitness marketing some recycled promises and explanations that are at the very least overblown if not intentionally inflated. Read More

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HOW TO COMBAT OSTEOPOROSIS THROUGH STRENGTH TRAINING

Welcome to our continuing blog series all about the impact that Muscle Quality has on many areas of your overall health. One area which is of special concern to many of us is Osteoporosis. This article, along with our last post, Muscle Quality and Osteoporosis, aim to explain how improving Muscle Quality through strength training can improve your bone density and decrease your risk for developing Osteoporosis. Read More

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“MUSCLE QUALITY MATTERS MORE THAN MOVEMENT QUANTITY”™

At The Exercise Coach® we are maniacal about our mission to be the perfect fit for people that standard workouts don’t work for. Standard workouts and the associated guidelines are responsible for keeping 85% of people frustrated on the sidelines. Even for those individuals who commit themselves to the rigors recommended by exercise enthusiasts, there is no guarantee it will get them the outcome they want. Read More

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PERSONAL TRAINING HAS PROGRESSED (3/3)

We’ve been talking about what I consider the seven characteristics of Personal Training that has progressed into the 21st century. Weight training and interval training have become accepted by mainstream medicine and are clearly on the radar of the average baby-boomer. However, not all training approaches are created equal. Read More

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PERSONAL TRAINING HAS PROGRESSED (2/3)

I am a big fan of asking the question, “So What?” When I read a great article or hear a great talk it’s the first question I tend to ask. I am asking what the relevance to myself and other is. I want to know why this information matters. What difference will it make in my life or the lives of others? We started The Exercise Coach, in a sense, to provide a compelling answer to this question. Read More

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PERSONAL TRAINING HAS PROGRESSED (1/3)

To say that in the past decade we have seen an amazing number of technological innovations is an understatement. GPS, texting, facebook, google, and smartphones are all relatively young, yet it’s hard to imagine life without them. It’s fun to look back at how we used to do life. I remember when I thought my commodore 64 was a space age device. I guess that’s the nature of innovation. Real innovation makes things not only antiquated but also sort of silly looking. Read More

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